We routinely deliver results for innovators in emerging, niche, or rapidly evolving sectors that may not yet be listed on our site.  We start every engagement by deeply understanding your solution, business model, and audience, then tailor a strategy using our cross-sector expertise, strong media and relevant industry relationships, and proven storytelling approach. If your vertical isn’t listed, let’s discuss your goals—there’s a strong chance we’ve solved similar challenges before and can adapt our integrated PR, digital, and go-to-market services to help your brand succeed in India’s unique landscape.

We’ve maintained multi-year partnerships with 80% of our clients, demonstrating sustained success with complex innovations and market launches. Our portfolio covers transformative solutions across work, play, banking, investment, healthcare, and more. We’re always happy to share references and case studies relevant to your sector and business objectives.

We’ve built a culture of expertise and collaboration, with senior PR professionals, industry specialists, and team members based in major Indian markets directly involved in every client engagement. Our executive leadership brings decades of hands-on experience in simplifying innovations and driving rapid market adoption.

Our work combines strategic storytelling, thought leadership, digital campaigns, media relations, and demand-generation initiatives for market-leading outcomes across India’s tech landscape

We’ve built our reputation on consistent, superior execution with transparent reporting. We commit to measurable outcomes—in earned media coverage, share of voice, executive visibility, audience growth, and lead generation—shared regularly and tailored to each client’s goals and KPIs

We offer flexible engagement models, including retainer, project-based, and international coordination through Plexus and Code Red networks. This enables us to provide scalable, cost-effective solutions tailored to your market entry, growth, or transformation requirements, without the inefficiencies of traditional agencies.​

We provide informal coaching to spokespersons, especially startup founders, on how to engage with the media. We also provide formal media training , complete with simulated media interactions, for companies front ended by in-country spokesperson with limited media training. This is, however, charged on a project basis.

To succeed, a PR campaign requires strong brand champions on both the agency and the client side. As a client, you will need to find the time for building and sharing narratives, market intelligence, or simply being available to speak with media, influencers, analysts, on demand. Additionally, you should treat the agency more as business partners and advisors and not as vendors who are shared information on a need-to-know basis.